Clean beauty is here to stay blog post image

Clean Beauty Is Here To Stay

Have you head the term “clean beauty?” Most product-savvy consumers have. It’s the latest catchword in the personal care arsenal, alongside words like “natural” “organic” and “sustainable”, and it’s here to stay. It describes products made without certain potentially irritating or harmful ingredients. So what does “clean beauty” mean?

Why Clean Beauty?

Ever since the Environmental Working Group published the “Toxic Twenty” ingredients in cosmetics, consumers have been more curious about ingredients found in personal care products. Increasingly, consumers are reading product labels to screen out personal care products that may contain potential irritants or harmful ingredients. In the U.S., the Federal Drug Administration (FDA) is responsible for regulating cosmetics, but they do not approve them before they go to market. When cosmetics are used for therapeutic purposes they are classified as drugs, which require FDA approval. For more specifics on this, visit the FDA authority webpage.

One of the major issues to come up of late has to do with prohibited ingredients. The FDA currently prohibits 11 potentially toxic ingredients for use in cosmetics. You can view the list here. In Canada and Europe, however, the list of banned ingredients is much higher. If the FDA does not have to approve, or even recall, cosmetic products, what can we do as consumers to make educated purchasing decisions?

What Are Clean Beauty Products?

According to an article in Good Housekeeping, clean beauty products are formulated without potentially harmful ingredients, whether synthetic or natural. Beauty retailer Sephora has created its “Clean At Sephora” line of products made without 1) sulfates, 2) parabens, 3) formaldehyde, 4) phthalates, or 5) mineral oil, among others. A number of beauty brands have created their own lists of banned ingredients. Even Target has joined the bandwagon with their own “Clean Beauty” label. Their list also includes oxybenzone, BHA , BHT, aluminum and artificial sweeteners. Read more about this initiative here. It’s important to remember, though, that this label category is not a legal definition. The term is not regulated by the FDA. But it’s a step in the right direction.

Given the growing number of clean beauty options, it’s easier than ever for consumers to be able to choose products that meet their needs. If you’re like me and you have sensitive skin, as well, it’s important to avoid known toxins and other irritants. At WEBA Natural Products, we have created products that are free of the above-mentioned ingredients since from the beginning. In fact, we were “clean” before it became fashionable. You can check out our current lineup of clean products on our Shop page.

hand washing with bar soap

Bar soap vs Liquid soap

Bar soap vs liquid soap – the debate rages

Have you ever asked yourself about bar soap vs liquid soap for your regular skincare routine? There are many cleansers on the market today, and it can often be confusing to figure out which product is best for you and your family.

There are a few things to consider, like 1) cost, 2) effectiveness, 3) earth friendliness, and 4) additives. Which is easier to use? Which is kinder to skin? Which ones provide the most skin benefits? The choices may seem endless.

It’s important to know what soap is. “Real” soap is made by combining a fat with an alkali. IN the beginning, soaps were created by using rendered animal fat and wood ash. The basic formula hasn’t changed very much. What has changed are the ingredients used to make today’s soaps. Commercial soap manufacturers use fats derived from rendered cows or pigs to make their soaps. Manufacturers like WEBA would rather not support the factory farms that produce most of the animal fat used today. Instead, we use organic plant oils and butters, which contain many skin-nourishing fatty acids.

Companies also make non-soap cleansers which consist of commercially manufactured surfactants, like Sodium Lauryl Sulfate, which can be derived using petrolatum, a non-renewable resource. They are high foaming and they clean well, which can sometimes result in skin irritation. It is particularly harsh on hair, especially color-treated hair. There are alternatives to this ingredient which area less harsh available on the market today. You can read more about sulfates by visiting Best Health Magazine’s The truth about sulfates webpage.

Liquid soap, ounce for ounce, is more expensive than bar soap. The primary ingredient in liquid soaps and gels is water. This makes it more wasteful, as it’s hard to measure how much you’re using. This also makes it more likely to grow bacteria and mold. Hence, companies must add preservatives to liquid soaps. They often add other additives, as well, like artificial fragrance and coloring. Some of these ingredients may cause irritation or allergic reactions in sensitive individuals. Bar soap does not require a preservative; its high pH provides protection against bacterial growth. However, bar soap manufacturers can use additives, too, so it’s important to read labels to avoid potential allergens or harsh chemicals.

If the jury’s still out on which soap is better, why not give our bar soaps a try? They are plant-based, synthetic and SLS free, and use pure aromatherapy essential oils for a fresh natural scent that is naturally antiseptic. You can see our selection by visiting our bar soaps store page.